CELEBRITY
NFL rolls out 2024-2025 season with Video featuring Taylor Swift
The National Football League (NFL) is preparing to ring in the 2024-2025 season, and the organization is using without-a-doubt their most influential new fan in order to get viewers hyped.
On Monday, Sept. 2, the league’s official X account posted a promotional video on the platform, formerly known as Twitter, showing highlights from last year’s history-making season in month-by-month clips that, surprise surprise, featured Taylor Swift four times.
Clips of the superstar showed her in the stands, dressed head-to-toe in Kansas City Chiefs garb, cheering on her boyfriend, Chiefs tight end Travis Kelce. In two clips, Swift is seen celebrating next to and smiling at her beau’s mom, Donna Kelce, and in another she is seen walking through a stadium tunnel wearing a custom-made Kansas City Chiefs jacket.
last year’s NFL divisional playoff round averaged 40 million viewers, the highest since 1988, and Swift brought in the highest regular-season viewership
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